Pre-publication advice and injunctions
If something is about to be published, telephone. Do not email, and do not wait until tomorrow.
The window
Before publication, you may be able to prevent something entirely. After it, you are dealing with damage that already exists.
That is the whole of it, and it is why this is the one situation in this area where hours genuinely matter. A story stopped is a story nobody reads, nobody shares, and nobody finds when they search your name in five years.
If you have been contacted for comment
A journalist’s request for comment is not a courtesy. It is usually a legal requirement in disguise — a publisher relying on the public interest defence needs to show it acted reasonably, and putting allegations to you is part of that.
Injunctions
Where publication would be unlawful, the court can restrain it. But there is an important distinction.
Before you do anything
Realistic expectations
Most stories are not injuncted, and any firm suggesting otherwise is overselling.
What more often works: a well-judged pre-publication letter that corrects the errors, narrows what is said, secures the inclusion of your position, or persuades a publisher that a particular allegation cannot be stood up. That is a smaller victory than an injunction and frequently a more achievable one — and the difference between the story that runs and the one that would have run is often substantial.
What it costs
Urgent work is hourly at £400 plus VAT. We will tell you what we expect it to cost as we go rather than afterwards, and where an injunction application is in contemplation we will set out the costs risk before anything is issued — including that an undertaking in damages is usually required, meaning you may have to compensate the publisher if the injunction turns out to have been wrongly granted.
That is a real risk and it should be understood before an application, not after.
Questions
Questions people ask us
A journalist has asked me for comment. What do I do?
Take advice before responding, and quickly — the deadline will be short. The response is your only opportunity to influence what is published, and both a poor response and no response can make things worse.
Can you stop the story?
Sometimes. If it is a privacy or confidence matter, an injunction is realistic. If it is defamation and the publisher intends to prove truth, prior restraint is very difficult. Which it is depends on the material, which is why the first conversation matters.
How quickly can you act?
Urgent applications can be made at very short notice, including out of hours. Telephone rather than email — email is not a way to reach anyone in time.
Should I say "no comment"?
It is a decision, not a safe default. Sometimes it is right; frequently it gives up your only chance to change what is published.
What if it has already been published?
Then the question becomes removal, correction, apology and damages. Still worth acting quickly — early intervention limits spread and preserves evidence.
Related
The hub
Also in this area
Also in this area
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